LINK Sourcing Technology Limited Becomes an Official Supplier and Partner of bol
LINK Sourcing Technology Limited is proud to announce that we have been officially invited to become a trusted supplier and partner of bol, one of the leading retail technology platforms in Europe.
This partnership reflects bol's recognition of LINK's product quality, supply chain capabilities, and commitment to delivering reliable global services. It also marks another important milestone in LINK's continued expansion across the European market.
About bol – The Leading E-commerce Platform in the Netherlands and Belgium
Founded in 1999, bol has grown from an online bookstore into the leading retail technology platform serving both the Netherlands and Belgium. Today, it is recognized as one of Europe's most influential local e-commerce marketplaces.
Over the past two decades, bol has continuously expanded its business across a wide range of product categories, including consumer electronics, smart home devices, toys, baby products, sports equipment, home & living, pet supplies, and many more.
Today, bol serves:
More than 14 million active customers
Over 43,000 selling partners
More than 63 million products available on its marketplace
Approximately 3,200 employees representing over 65 nationalities
Customers across the Netherlands and Belgium
Thanks to its outstanding customer experience and strong local presence, bol has earned numerous industry recognitions, including:
The Netherlands' Favorite Retail Brand for ten consecutive years
The Most Trusted Retail Brand
The Leading Brand in Consumer Preference
Multiple prestigious retail and e-commerce awards
Part of Global Retail Leader Ahold Delhaize
bol is part of Ahold Delhaize, one of the world's largest food retail and e-commerce groups.
The group operates internationally with:
Annual net sales of approximately €89.4 billion
More than 388,000 associates worldwide
Operations across Europe, North America, and Asia
Supported by Ahold Delhaize's global retail expertise and resources, bol has become one of Europe's most successful local e-commerce platforms.
The No.1 E-commerce Marketplace in the Netherlands
bol has consistently maintained its position as the largest online marketplace in the Netherlands, outperforming Amazon.nl in terms of local market presence and customer preference.
According to publicly available industry data:
Annual Gross Merchandise Value (GMV) exceeds €5 billion
Annual consumer sales reach approximately €5.8 billion
The platform remains the market leader in Dutch e-commerce
It is the preferred shopping destination for millions of consumers across the Netherlands and Belgium
With its deep understanding of local consumer behavior, highly efficient logistics network, and trusted customer service, bol continues to enjoy exceptional brand loyalty and market leadership.
Building the Future Together
Being selected as an official supplier and partner of bol is an important achievement in LINK Sourcing Technology Limited's global growth strategy.
Through this collaboration, LINK will leverage its expertise in consumer electronics, smart technology products, and international supply chain management to provide bol customers with innovative, reliable, and high-quality products.
Looking ahead, LINK will continue to strengthen its presence in Europe, expand partnerships with leading global retailers, and enhance its product innovation and supply chain capabilities—creating greater value for customers and partners around the world.

